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About Me

With a Doctorate in Psychology specialization Creativity, Innovation, and Leadership, alongside Master’s degrees in Marketing and Art History, and a Bachelor’s in Commerce & Economics, I bring a uniquely multi disciplinary foundation to the world of creative strategy and brand development.

Over the past 23 years, I’ve built a career as a Creative & Marketing Specialist leading award winning campaigns across the UAE and international markets. My academic background from institutions including Saybrook University, California State University Long Beach, and Paris College of Art enriches my work with strategic depth, artistic insight, and human centered thinking.

I’m recognized for blending strategy, creativity, and digital innovation to build powerful brand identities, drive engagement, and deliver measurable growth for government entities, real estate developers, and global brands.

As a leader, I focus on inspiring teams, cultivating cultural and creative storytelling, and turning ideas into meaningful experiences that leave a lasting impact.



My Book

القرآن الكريم هو الخاتمة التي جمع الله بها رسالات السماء، والحبل الممدود بين الأرض والسماء، ومصدر النور الذي يمنح العبادات روحها ومعناها. لم يُنزّل ليُقرأ فقط، بل ليُفهم ويُعاش في كل تفاصيل الحياة، فيُصلح القلب والعقل والمجتمع

هو مشروع حياة متكامل، يوازن بين العلم والإيمان، ويدعو للتفكر والنظر في الكون، ويعيد الإنسان إلى فطرته النقية. من اتصل به بصدق، وجد فيه طريق الهداية وسرّ السعادة، لأن الله ينظر إلى صفاء القلوب لا لكثرة الأعمال





The Holy Quran is the final revelation through which God has gathered the heavenly messages, the rope stretched between earth and heaven, and the source of light that gives worship its spirit and meaning.

It was not revealed merely to be read, but to be understood and lived in every detail of life, reforming the heart, mind, and society.

It is a comprehensive life project that balances knowledge and faith, calls for contemplation and reflection on the universe, and restores humanity to its pure nature. Whoever connects to it sincerely will find in it the path to guidance and the secret of happiness, for God looks to the purity of hearts, not the multitude of deeds.

Highly motivated
Highly motivated

What I Do

Services

Comprehensive digital services to boost your online presence and achieve impactful results.

Creative
Direction

I lead the entire creative process from concept and strategy to execution ensuring every element aligns with the brand’s vision and values. With over two decades of experience, I’ve shaped distinctive brand identities that merge creativity with strategy, building stories that connect emotionally with audiences. My approach combines visual aesthetics, narrative thinking, and purposeful design to create brands that don’t just look good, but feel right.
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Digital
Marketing

I develop integrated marketing strategies that blend creativity, data, and storytelling to deliver real business results. From social media and performance campaigns to content marketing and brand activations, I focus on building awareness, engagement, and conversion. My experience across both traditional and digital platforms allows me to craft marketing ecosystems that move audiences and elevate brands to new levels of visibility and influence.
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Motion
Graphic

Motion Graphics & Video Editing I create motion graphics and video content that transform ideas into captivating visual stories. Whether it’s promotional videos, brand storytelling, or animated explainers, I handle every step from concept and storyboard to edit and delivery. My work emphasizes rhythm, pacing, and emotion, ensuring each frame not only looks polished but also communicates meaning and energy aligned with the brand’s identity.
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UX/UI
Design

I design intuitive, user-centered digital experiences that bridge functionality and beauty. From websites and mobile apps to dashboards and interactive platforms, I focus on delivering clear navigation, engaging visuals, and seamless usability. My process blends user insight, design psychology, and clean aesthetics creating digital experiences that are both visually inspiring and strategically effective.
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Content
creation

I create meaningful, story-driven content that connects with audiences across visual, written, and digital formats. From campaign concepts to social storytelling, I build narratives that inspire, inform, and convert. My content strategy combines insight, creativity, and consistency ensuring every piece aligns with the brand’s tone, vision, and long-term goals.
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Arabic
Calligraphy

Arabic Lettering & Calligraphy I specialize in Arabic lettering and calligraphy, blending traditional craftsmanship with contemporary design. Each piece is crafted to express cultural authenticity while fitting seamlessly within modern visual systems. Whether for branding, typography, or bespoke artworks, my calligraphic work brings emotional depth, balance, and beauty giving each brand or project a unique voice rooted in heritage and modernity.
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AI
Expert

AI Expert in Creative Applications I explore the frontier where art meets artificial intelligence, integrating AI tools into the creative process to enhance efficiency and innovation. From generative design and image synthesis to creative automation and concept development, I leverage AI to expand creative possibilities and bring futuristic ideas to life. My goal is to make technology an artistic partner, not just a tool helping brands stand out in an evolving digital era.
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